Technical Implementation

The system adopts a modular architecture with front-end components tailored for intuitive navigation and robust API integrations enabling seamless communication with backend services. Key architectural features include:

• Dynamic UI Rendering: Elements such as video overlays, navigation bars, and interactive modals dynamically adapt to user inputs and backend responses.

• API Integration: Backend endpoints handle calculations for user acquisition, cohort sizes, and amplification strategies, ensuring precise estimations and real-time feedback.

• State Management: Persistent data states across page refreshes and navigation ensure a seamless user experience.

• Security: Integration with external services like Calendly incorporates regionalised links, while input validation ensures secure data handling.