Strategic role of Kratos Marketplace

The Kratos Marketplace plays a pivotal role in closing the loop of value exchange between game publishers and gamers, ensuring that the Kratos Community operates as a positive force within the publishers' ecosystem, avoiding any undue extraction of value. Through the synergy of the Engagement Platform and Kratos Marketplace, KGeN successfully generates revenue and lifetime value for game publishers, exerting a tangible impact on the critical LTV CAC ratio.

Incentivizing Gamers

To further motivate gamers, Kratos has introduced its proprietary tokens tied to their P.O.G score.

Economic Harmony

The strategic framework hinges on aligning economic value among Kratos Store, game publishers, and gamers, establishing a symbiotic relationship.

Revenue-Sharing Model

Kratos reciprocates by charging game publishers a fair share of revenue. This not only supports sales efforts but also covers crucial expenses, including payment gateways and gas fees.

Spending Flywheel

This innovative approach creates a dynamic spending flywheel, acting as an internal lever to regulate the demand side of KGeN tokens through the inventive KCash system.