Demand Lever : Product

Stakeholder	Levers
Publishers	Spend on K-Quest/K-Drop/K-Store
Gamers	Buying virtual and physical assets (Web2 and Web3) / KGeN created goods
	Time-based subscription passes for engagement on platform

The platform transactions happen on $KGeN and its stable token KCash. KCash to $KGeN conversion will be dynamic based on market prices.